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Friday, February 13, 2009

Paper Based Water Bottles Equal Greenwashing

Brandimage announced recently it created a paper-based water bottle that will question "the very existence of the plastic water bottle." The 360 Paper Water Bottle is made from pressed renewable plant fibers. There is one problem with the new bottled water brand: it is not needed. What is needed is for people to start drinking tap water in reusable water bottles. 

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